The business leader as chess master: Thinking 5 moves ahead.

Do you want to think only about your next business move, or think five moves ahead? Here’s a 5th order plan to maximize shareholder wealth.
Do you want to think only about your next move, or think five moves ahead? Here’s a 5th order plan to maximize shareholder wealth: 1st Order: Develop superior customer insight capabilities. 2nd Order: Understand market needs better than competitors. 3rd Order: Develop high-value products focused only on these needs.

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