Video Game Industry Fails to Capitalize on March Madness

VideoWith CBS and Turner Broadcasting System experiencing record TV ratings for the 2011 NCAA Division I Men’s Basketball Championship, the video game industry is sitting on the bench during March Madness and ignoring the Final Four and the massive fan base it attracts annually. And publishers like Electronic Arts and []

Michigan rallies from 15-point deficit to topple CSU in first

Nebraska outlasts Iowa down the stretch, wins 81-77

07/13/23: Microsoft has won its initial battle with the U.S.

March Madness: No. 16 seed Fairleigh Dickinson defeats No. 1 seed

Sports and Exhibition Authority to consider study on possibility

Nintendo: Capitalizing on Nostalgia - Intrinsic Investing

The number of GME FTDs may be FIFTEEN TIMES (15x) higher than

NCAA Tournament: Madison Square Garden sees return of March

NCAA March Madness Games to Be Played Without Audience

Lakers view Nuggets as more than a budding rival. They're also a

Nintendo's approach to marketing: Then and now

5 March Madness Marketing Trends You Should Know About – Tubular Labs

Why March Madness Still Needs Gender Equity

The NCAA and esports don't mix -- but soon, they might have to - ESPN